July 11, 2011

LULA: Girl of My Dreams



If you're reading this and you haven't heard of and fallen in love with Lula Magazine, I'm genuinely surprised. I've awarded Lula with many, many commendations in the past, but I can't help but (continue to) wonder what it is that makes me crave an evening with the pages of this glossy so badly. It's so dreamy, so fantastical, so whimsically feminine, that I just fall in love over and over with each issue. Maybe it's the scarcity of her appearance, or the fact that Lula sells out so quickly when it does finally make the transatlantic journey. Or, maybe, it's the fact that in an age of instant gratification and news feeds and twitter and ticker tape, I have an immense sense of nostalgia for the feeling of actually looking forward to the tactile experience of reading a magazine, especially after months of anticipation. I love the fashion editorials, with hazy, daydreamy, and sunburst colors and tones, and their knack for fanciful clothes styled in an (almost) approachable way. I love that my wanderlust can live vicariously through their jet-setting spreads. For a girl who is as obsessed and wrapped up in aesthetics as I am, it's basically the perfect magazine: from the fashion to the typography to the page layouts. As number twelve has just been released, I find myself yet again getting cozy on my couch with a cup of tea and my fresh copy (okay, this issue has been on my coffee table for over two weeks, but I'm only just finding the time!).

Do you read Lula? Are you as gushy over its pages as I am? Am I just fulfilling every cliché imaginable right now? (Don't answer that last one; I know the answer is yes.)












You can subscribe to Lula here.

15 comments:

  1. it all starts with the name of the magazine, who doesn't want to read a magazine called lula! i don't read a lot of magazines because it is a little bit boring, it is always the same,every time again and it just doesn't inspire me anymore! always love it when there is a little something extra! and yes you are right about the editorials! i don't think we have it over here, please lula come to belgium  

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  2. Hola, parece una revista interesante. Me gusta mucho tu blog. Saludos desde México.

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  3. this post made me so ^______^ because you really captured what lula is all about! lula is an absolute treasure in the world of print - a magazine that is unabashedly feminine without making its women seem "weak" or "frail". it's beautiful, friendly, inspiring...ahhh, i could go on and on. i love those 2 days a year when i devour the new issue of lula with a cupcake or hot chocolate.

    also when i go to nyc i totally want to see your lula collection. soooo jealous.

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  4. Capital News GroupJuly 11, 2011 at 5:39 PM

    Hi, I am writing from a company called Capital News Group based in London, UK. We deliver Lula in the UK and Worldwide and still have Issue 12 in stock due to the fact we order over a hundred copies :) If you are interested in ordering from us, please email us on 'thrive.news.london@gmail.com' for a quote and we'll be glad to help you out and get you a copy of Lula. Thanks.

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  5. Capital News GroupJuly 11, 2011 at 5:41 PM

    Hi, I am writing from a company called Capital News Group based in London, UK. We deliver Lula in the UK and Worldwide and still have Issue 12 in stock due to the fact we order over a hundred copies :) If you are interested in ordering from us, please email us on 'thrive.news.london@gmail.com' for a quote and we'll be glad to help you out and get you a copy of Lula. I would like to point out we are far cheaper than ordering from Amazon as the link shows above. Thanks.     

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  6. I have heard of Lula! I must get it!!


    Love your blog by the way!
    http://turquoiseandtangerine.blogspot.com/

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  7. Lula is probably everyone's girl of their dreams! Its a fab and lovely magazine, refreshingly free from mindless celebrity chatter. Great stuff.

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  8. I NEED to get a Lula subscription. No two ways about it... everything about Lula is so beautiful and magical, the perfect magazing for an escapist such as myself!

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  9. Subscriptions to Lula from the US are so expensive that I just find myself scrambling to make sure I get my hands on a copy every time a new issue is released!! By now, most news agents know my name (and number) to alert me as soon as it comes in :)

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  10. Other than the unabashed femininity - that is probably my favorite thing about Lula, that is completely devoid of mindless celebrity endorsements and self-promotion!

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  11. I want to wear the Anna Scholz coat all day every day. I can't even stand how good it is going to look with my blonde pixie cut and some bare legs- totally worth the frostbite of a Chicago winter! Rachel Adams madamradams@gmail.com

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  12. I have a difficult time finding jackets I want to own, but the Anna Scholz feather jacket you're modeling and the stud detail biker jacket would not go to waste in my wardrobe! The biker jacket would be perfect with black leggings I own with a silver zipper on the back of the calves, and a lilac handkerchief hem sweetheart-neck shirt I own. The feather jacket would be beautiful with a faux leather mini, black tights, and a sheer white pussybow shirt, plus my favorite black suede ankle boots.

    http://www.simplybe.co.uk/shop/product/details/show.action?pdLpUid=RC600&pdBoUid=4882&lpgUid=#colour:GREY,size:
    http://www.simplybe.co.uk/shop/product/details/show.action?pdLpUid=AX831&pdBoUid=4293&lpgUid=#colour:MINK,size:

    Thanks for the giveaway Nicolette!

    Alexandra Ewing
    alexandra.ewing@gmail.com

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  13. oh no!! your comment somehow got stuck in a weird post-preview vortex (i don't even know how this happened, seriously). The giveaway is located here: http://www.nicolettemason.com/2012/01/new-year-new-wardrobe-giveaway-from.html

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  14. oh no!! your comment somehow got stuck in a weird post-preview vortex (i
    don't even know how this happened, seriously). The giveaway is located
    here:
    http://www.nicolettemason.com/2012/01/new-year-new-wardrobe-giveaway-from.html

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  15. just discovered this, we are all amazed seeing this name on the screen as my fourth child and youngest ( age 9 ) daughter is called lula, never does she see a cup, hairband, keyring , pencil case or owt with her name enblazened on it, so is now busy doing cart wheels round the front room at having seen her named splashed all over the front of a swanky magazine.  x

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